One day as I was testing my Autoresponder system, I thought I had a bright idea. Turns out it it was indeed a bright idea, but not a new idea.
I was setting up my AWeber account to automatically send the download page for an eBook I sell when I noticed there was a place to fill in a confirmation page link. I wondered what this was, so I checked it out.
I found out that after a person opts in to your mailing list, you can have them automatically sent to a page on your site. The alternative is to use AWeber’s generic response. This response takes you to a very white page with a thank you note on it and a link back to your site.
I’ll never use that generic link because it does nothing for me! This person has already been to the home page of the site - it’s where they subscribed to the newsletter in the first place. You need to send them to a special “Thank You” page, with a link to an Affiliate Product (or two). That way they return to your site, see what else you have to offer, and possibly buy something!

There is one more step you need to do to place your upsell in your subscribers email box, and that is to use your first and second emails as another upsell opportunity.

I was using the confirmation email correctly, but didn’t think about using it in my first email because that’s where I give the download instructions for the book. However, think about it for just a second. Those first and second messages (even if they are instructions) will get the customer used to seeing your name come into their email box - and they will open the email because they know it contains something for them.
So get used to using these emails to your best advantage. Don’t just send instructions. Try sending them a few extras. First, be sure to reinforce the fact that the customer has made a great decision by buying your product or signing up for your list. Then, the “extras” might include:

• An opportunity to try another one of your products.
• An unadvertised freebie that they can download (possibly a branded eBook with your links in it).
• A recommendation for an affiliate product that you promote.
• Anything else that makes your new contact feel comfortable with you as a person or company.

The opportunities to increase your sales using your first emails and confirmation pages are endless. It just takes a little creativity - and a good autoresponder set-up.


Confirmation Emails - Waste Not, Want Not - Read More...