As an affiliate I've always kept away from datafeeds. Mainly because I hear so many nightmare stories about merchants never updating them and about them holding incorrect information and loads and loads of issues regarding category mapping and standardisation.

So I was intrigues to hear about the announcement of the ShopWindow Toolset from Affiliate Window. Now instead of having to manually download product feeds and then manipulate them via a database the ShopWindow Toolset does it all for you automatically. Setting up is easy (or so my developer says) and all you need to do is download the software and follow the instructions. Then, with a minimum of fuss you can build a site like my new toy site.

Another feature I like about the ShopWindow Toolest is that it has "Hot Picks" for each category. These are the best selling products at any given time and change according to the season, latest trends etc. So in other words once you have built a site like eToys then it takes zero maintenance to keep it updated, my type of site!

So as well as a great product there is also a forum where affiliates can interact with the team behind the product as well as other affiliates. This is a first within the industry and I commend Affiliate Window on taking such a proactive approach to communicating with their affiliates and listening to them.

I really do think this is a great product and Affiliate Window have done a great job in launching this product. My eToys site is the first of many that I plan to build using the technology.

What I'm listening to right now: Justin Timberlake - "Sexyback". Saw him on Monday at the Newcastle Arena, and he rocked! Can't decide who was best though, JT or Timbaland who did the half time show.

Affiliate Marketing

ShopWindow Toolset from Affiliate Window rocks - Read More...