Antitrust experts predict Google’s purchase of DoubleClick (part of DoubleClick Performics) for $3.1 billion will be approved by U.S. regulators, despite strong opposition from Microsoft and Yahoo, according to Reuters.
While Google’s rivals argue that the merger poses antitrust and privacy concerns, experts say advertising remains a big market and Internet advertising is wide open for [...]
Google DoubleClick Performics Looking Good - Read More...