Last week I wrote a piece over at MarketingProfs Daily Fix entitled 'What is affiliate marketing's brand?' I posted there because, frankly, I wanted to go outside our playing field and see what other marketers thought. Nobody writes about affiliate marketing over there. What I found out was two-fold, and I suppose not surprising. 1. Most marketers, not in affiliate...
Affiliate Marketing Lacks A Brand - Needs A New Name - Read More...