DoubleClick Releases Research On Consumer Holiday Purchase Intent
Report Shows Multi-Channel Shopper Shift Towards E-Commerce.
NEW YORK, Nov. 22 /PRNewswire-FirstCall/ -- DoubleClick Inc. (Nasdaq: DCLK - News), the leading provider of marketing solutions for ad agencies, marketers and web publishers, today announced the Consumer Holiday Purchase Intent Study, as part of the four-part DoubleClick Holiday 2004 Shopping Report. Consumers were surveyed about their upcoming holiday purchase intent as they left various e-commerce sites in the first week of November
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