Travelocity has launched a new hotel review tool that provides users with more relevant results for their own personal tastes and interests.

The new tool allows travelers to sift through reviews to find information in a wide number of categories that include, families, couples, with young kids, with teens, mature travelers, solo women, group of friends, with disabilities, with pets, other vacationers and business travelers.

Travelocity's new hotel reviews include a screening process for all reviews based on traveler's interests and needs. User's create a customized profile and give feedback on what is important to them when they travel. For example people with young kids can provide comments on hotels that are child friendly.

"With this launch, we have taken user-generated content to another level," said Noreen Henry, vice president of hotels and packaging for Travelocity. "Travelers do not have to scour the Web anymore for credible, relevant opinions - our new hotel reviews meet those needs."

 Travelocity has also added to the review tool 16 categories on amenities and services that allows user to leave comments on local cuisine, events and activities.

"Paired with Travelocity's vast global hotel content, our revamped hotel traveler reviews allow travelers to find the right hotel for their needs and gather insight from travelers just like them," Henry said.

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