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Online Ad Spend In The UK To Surpass TV -
04-08-2008
The Internet will surpass television as the largest advertising medium in Britain by the end of 2009, according to a report from the Internet Advertising Bureau (IAB), Pricewaterhouse Coopers and the World Advertising Research Centre.
The report says that Britain has the most developed online advertising market in the world and was worth $5.6 billion in 2007.
